LIVE PRODUCTION
The work behind the broadcast.
A closer look at a live-production environment.
DIGITAL MARKETING SPECIALIST · NAIROBI, KENYA
Ideas that connect.
Marketing that
moves people.
I’m Claudius Joel Otiende. I bring paid social, brand content and websites together—turning a clear message into a reason to engage.
Creative thinking. Practical execution.Meta ads · Social media · Website management
↗
Content with purpose.
Across every touchpoint.
Across every touchpoint.
CAMPAIGNS / CONTENT / DIGITAL EXPERIENCESSCROLL TO EXPLORE ↓
SELECTED BRAND EXPERIENCECreative Learning WorldMaxton Media GroupMediscopes
CREATIVE LEARNING WORLDA snapshot
A snapshot
of the work.
300 → 3,000
Facebook followers in four months
900% audience growth15+
Meta advertising campaigns
Education & family learning151
Leads · Sensory Gardens campaign
KES 22.84 per lead · Meta-reportedAudience growth and campaign count supplied by Claudius. Campaign performance verified in Meta Ads Manager on 30 October 2026 using maximum available history. Audience growth is not attributed solely to paid advertising.
THE WORK / CREATIVE COLLECTION
Made to catch the eye.
Built to carry a message.
Campaign artwork, service promotions and finished videos. Explore the creative across education, media and health communication.
HEALTH COMMUNICATION
A message with a human voice.
A presenter-led health-planning social video.
CREATIVE LEARNING WORLD
A strong start to learning.
Programme messaging and social campaign artwork.
MAXTON MEDIA GROUP
The full picture of a service brand.
Photography, video and creative-service promotion.
MEDISCOPES
Health awareness, made clear.
Text-led storytelling with a memorable recap.
MAXTON MEDIA GROUP
Putting production in focus.
A service-led poster for video production.
MAXTON MEDIA GROUP
From concept to screen.
Media-production service communication.
MAXTON MEDIA
A service story for mobile.
Brand messaging with a clear contact close.
MAXTON MEDIA
One campaign. A wider canvas.
The message adapted for 1920 × 1080 delivery.
Select a piece to watch the video or explore the full artwork. Portrait and landscape visa promos are two formats of the same campaign.
SELECTED WORK / 01—03
Different audiences.
A clear purpose.
Education, creative services and medical travel. A closer look at the marketing objective, my contribution and the work itself.
CLW / AUDIENCE & ACQUISITION
3,000Facebook followers
Starting audience300
Reported outcome3,000
01 / EDUCATION
Creative Learning World
Reaching parents with experiences that help children learn beyond the classroom.
Meta campaignsAudience growthLead generation
Social media management, Meta advertising and website content for educational trips and family-learning programmes, connecting parent-focused messages with enquiry journeys.
The objective
Build awareness among parents and encourage interest in educational experiences.
Creative Learning World website ↗My contribution
Managed social media and website content, ran Meta ads and developed parent-focused promotional messaging. Enquiry journeys included lead forms and WhatsApp follow-up.
The reported results
Facebook audience: 300 to 3,000 in four months, a 900% increase. Executed more than 15 Meta campaigns. Selected platform-reported campaign outcomes are shown below.
MAXTON / SERVICE MARKETING02 / MEDIA & CREATIVE SERVICES
Maxton Media Group
Making a service brand’s offer clear across social channels and the web.
Social planningBrand messagingWebsite content
Digital presence and promotional content for a media, production and events business. Work spans service communication, social-channel support and website updates.
The objective
Help audiences understand the services and find a clear route to enquire.
My contribution
Managed social media, promotional copy and website content for photography, videography, sound, lighting, events, studios and podcasts. Visit maxtonmedia.com ↗
Creative example
The Maxton visa-services promo demonstrates service messaging, brand treatment and a contact-led close. Portrait and landscape versions are two deliverables from the same campaign. No reach or conversion results are claimed.
MEDISCOPES / HEALTH COMMUNICATION
Clear information.
Human connection.
Human connection.
MEDICAL TRAVEL
& HEALTH AWARENESS
& HEALTH AWARENESS
03 / HEALTHCARE & MEDICAL TRAVEL
Mediscopes
Communicating care with clarity, trust and an accessible visual language.
Content planningBrand positioningAwareness video
Healthcare and medical-travel content for an agency and concierge brand, including patient-journey themes and communication around “Global Care Without Borders”.
The objective
Explain health-related topics clearly and support trust in a medical-travel brand.
My contribution
Managed social media and website content, healthcare messaging and brand communication, supported by video editing and visual storytelling. Visit mediscopesgroup.com ↗
Creative example
The World Stroke Day FAST reel uses illustrative footage, large text reveals and a closing recap. It is an awareness asset, not evidence of patient or commercial outcomes. Mediscopes is a medical-travel agency, not a hospital.
CREATIVE LEARNING WORLD / PAID SOCIAL
Campaigns with
measurable outcomes.
Selected results from Meta Ads Manager. Each card preserves the platform’s result type so leads and messaging conversations stay distinct.
Sensory Gardens EduTrip
151Leads
- Cost per lead
- KES 22.84
- Amount spent
- KES 3,448.28
- Reach
- 31,570
Community · 7-Day Sprint
235Messaging conversations started
- Cost per conversation
- KES 22.01
- Amount spent
- KES 5,172.37
- Reach
- 31,390
WhatsApp Growth · Edu-Trips
109Messaging conversations started
- Cost per conversation
- KES 23.73
- Amount spent
- KES 2,586.04
- Reach
- 20,597
Source: Meta Ads Manager, maximum available reporting history viewed 30 October 2026. Attribution: 7-day click or 1-day view. Messaging results may include statistical modeling. Figures are campaign-level outcomes; they do not represent confirmed bookings, sales or unique customers across campaigns. Campaign titles describe the creative and are not reporting-date filters.
WHAT I BRING
From the message
to the next step.
Practical marketing execution, strengthened by creative production and an understanding of digital platforms.
01
Campaigns & acquisition
Meta campaign execution, lead generation, audience-focused messaging and campaign coordination.
02
Content & community
Social media planning, promotional copy, brand communication and audience engagement.
03
Web & digital experience
Website content updates and administration, with WordPress and Elementor familiarity backed by an IT education.
04
Creative production
Campaign artwork, branded reels, awareness videos and format adaptations. Video production tools include Premiere Pro, DaVinci Resolve and CapCut.
A LITTLE ABOUT ME
Creative execution.
Technical understanding.
I work at the meeting point of marketing, content and technology.
My experience spans education, media services and medical travel. I enjoy making a brand’s offer easier to understand, whether that means a targeted campaign, a social post, a short video or a clearer website.
I graduated from Jomo Kenyatta University of Agriculture and Technology with a BSc in Information Technology in June 2025. That foundation helps me connect creative work with the digital platforms behind it.
BASED INNairobi, KenyaWORKING STYLEFreelance · Open to rolesAVAILABILITYImmediate · Up to 40 h/weekCOMMUNICATIONFluent English · US hours
Download the ATS CV ↓LET’S MAKE THE NEXT MOVE
Have an opportunity
in mind?
I’m open to digital marketing, paid social, content and growth opportunities in Kenya and eligible remote teams.
jglaudias@gmail.com ↗